Sleeping Precious Metals Light Up Children's Future. Koto-chan", a precious metal purchasing company, resumes TV commercial broadcast in Tokyo from April 1.
- In less than two years since its establishment, the company has grown to a projected annual sales scale of 190 billion yen. The donation was born from the strong desire of the representative, Miraias," which supports children's hope for tomorrow and their reason for living.
株式会社MIRAIASU
MIRAIASU Corporation (headquartered in Taito-ku, Tokyo; Ryotaro Hatano, Representative Director; hereinafter referred to as "MIRAIASU") is pleased to announce that it has resumed TV commercial broadcasting of its precious metals purchase business "Koto-chan" in the Tokyo area from April 1, 2026. At the same time, based on the representative director's strong desire to "do something that will inevitably lead to the future of children," the company made a donation to the Japan Children's Home Foundation, and has now received a plaque of appreciation.
Koto-chan Video: https://youtube.com/channel/UCSRQbeekinf3isrINlsOthw?si=Xs_AP-xjYUXax4Ra
Koto-chan CM
In less than two years since our establishment, we have grown to the point where we expect annual sales to reach 190 billion yen. Beyond this growth, we have chosen to bring light to the future of children. We believe that precious metals that have been dormant will be transformed into new value, and that this value will in turn become the power that supports children's hope and motivation for tomorrow. This is what we are trying to express in this release.
The main points of this release are as follows
Koto-chan will resume broadcasting TV commercials in the Tokyo area from April 1, 2026.
In less than two years since its establishment, Koto-chan has grown to a projected annual sales volume of 190 billion yen.
Received a plaque of appreciation from the Japan Children's Home Foundation after making a donation to the foundation.
Resumed broadcasting TV commercials of "Koto-chan" in the Tokyo area on April 1, 2026.
On April 1, 2026, the Company resumed broadcasting TV commercials for its precious metal purchase business "Koto-chan" in the Tokyo area.
The children of the Representative Director appear in this commercial. It is the representative director's wish to deliver his thoughts and feelings to children, who are the bearers of the future, in the most straightforward and life-size form. The commercial is not a mere production, but rather a reflection of our desire to "seriously support the future of children.
In less than two years since its establishment, the company has grown to a scale of 190 billion in annual sales.
Since our establishment, we have been earnestly focusing on the value of each and every precious metal and other valuable item, and have built up the trust of our customers. As a result, in less than two years since our establishment, we have grown to a scale of 190 billion in annual sales.
This growth is not a mere accumulation of numbers. We believe that this growth is the result of our continued efforts to respond to the wishes of our customers.
We have chosen to grow beyond growth by making donations to support the future of children.
As the company grew, there was one thought that grew stronger in the mind of the CEO: "I want to use this growth for someone else's future.
We want to use this growth for someone else's future.
I really want to do something that will lead to the children's future.
With this in mind, we made a donation to the Japan Children's Home Foundation, and have now received a plaque of appreciation.
Certificate of Appreciation
There are children in the world who want to live with their parents but cannot. There are children who have to face anxiety and loneliness before they can dream. At the moment they step out into the world, it will be a great help to them to know that "there is someone who supports you".
Precious metals that were sleeping in someone's home are reborn with new value.
That value in turn becomes the power to support the future of children.
We believe that the business of purchasing precious metals has the power to go beyond mere buying and selling to connect people's thoughts and feelings to the next hope.
The "Koto-chan" commercial, which resumed airing in Tokyo on April 1, expresses this attitude. Finding the value that is right in front of you. Believing in the possibilities of a future yet to be seen. And to support society as a whole in giving children hope for tomorrow and a reason to live.
We will continue to be a company that lights the way for the future, balancing business growth with giving back to society.
Ryotaro Hatano, Representative Director
Ryotaro Hatano, President and CEO, commented, "For a long time, I have wanted to do something that would lead to the future of children. The company has been able to grow to this point thanks to the support of many people, including our customers. That is why I wanted to return that gratitude to society. This donation and the commercial for "Koto-chan," which has resumed airing, are made with our thoughts toward the children who will lead the future. We hope that tomorrow will be brighter and warmer for the children who are living their lives to the fullest today. We will continue to support them by turning this wish into action.
About Japan Children's Home Foundation
The Japan Children's Home Foundation provides support for children living in children's homes throughout Japan and the people involved with them. The foundation is engaged in a variety of support activities to realize a society in which children can step into the future with peace of mind.
Company Profile
Company name: MIRAIASU Corporation
Location: 2F Oba Building, 6-3-15 Ueno, Taito-ku, Tokyo
Representative: Ryotaro Hatano, Representative Director
Business description: Precious metal purchase business "Koto-chan", etc.
URL ： Resources of the future for today's value. | MIRAIASU
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