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A new standard is born! Kawagoe souvenirs only available here! Kawagoe Sand Cookie" is now on sale! ~A box of cookies that can be taken home at room temperature with a taste that can only be tasted in Kawagoe!

株式会社長登屋

Kawagoe Butter Sandwich (located in Kawagoe City), a butter sandwich specialty store, will release a new product, Kawagoe Sand Cookie, which can be carried at room temperature, exclusively at directly managed stores on April 29, 2026 (Wednesday).

This product was created with the hope that customers will be able to take home a special butter sandwich that can only be tasted in Kawagoe, along with memories of their trip. While maintaining the taste of the signature product, which used to require refrigeration, this new product has been created as a souvenir snack that can be easily taken home at room temperature.


川越サンドクッキー

Kawagoe Sand Cookie


Development Background

Kawagoe City, Koedo, with its historical townscape, attracts many tourists throughout the year.

In response to the requests from tourists for a product that they can take back home or distribute at room temperature, we have developed a sand cookie that can be stored at room temperature while maintaining the buttery flavor and sable texture that only a specialty store can offer.

The theme of the product is "Delicious until the aftermath of your trip," and the Kawagoe flavor and high quality are condensed into a single box.



Product Features

1) Butter sable of specialty store quality

The rich aroma of Japanese butter used for butter sandwiches is lavishly used.

It is characterized by its crispy, light texture and rich buttery aroma that spreads on the palate. 2.


Special chocolate cream sandwich

The chocolate cream sandwich maintains a smooth texture even at room temperature.

The balance of sweetness and richness has been carefully selected.


Two flavors typical of Kawagoe

Plain

The mild sweetness of the white chocolate spreads out, a taste of the royal road.


川越サンドクッキー(プレーン)

Kawagoe Sand Cookie (Plain)


Sweet Potato Flavor

The image of sweet potato, a specialty of Kawagoe.

The flavor is full of Kawagoe's originality, with a hint of sesame.


川越サンドクッキー(芋)

Kawagoe Sand Cookie (Sweet Potato)


Each pack contains 3 cookies each, for a total of 6 cookies.

You can also enjoy comparing the different flavors.



Outline of the product

Product name: Kawagoe Sand Cookies

Release date: April 29, 2026 (Wednesday)

Suggested Retail Price : 1,481 yen (excluding tax) / 1,600 yen (including tax)

Content : 6 pieces (3 plain and 3 sweet potato pieces)

Storage Method : Room temperature

Sales location : Kawagoe Butter Sandwich directly-managed stores only



Store Outline

Store Name : Kawagoe Butter Sandwich

Location : 2-11-4 Motomachi, Kawagoe-shi, Saitama 350-0062

URL : https://kawagoe-buttersand.com

Business hours: 10:00-17:00 (Closed every Wednesday)

Access: 5 minute walk from Ichibanmachi bus stop after getting off at Tobu Kawagoe Station



■Company Profile

Company name: Chotoya Co.

Representative: Hiroyuki Kato, Representative Director

Sales Headquarters: 12, Takadadera Higashinokawa, Kitanagoya, Aichi, 481-0011, Japan

Establishment : April 25, 1953

Business activities: Planning, production, and sales of confectioneries; processing and sales of food products; management of direct sales stores, etc.

TEL : +81-568-22-8511

FAX: 0568-22-5651

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