The Story of WAYO Girls" Begins WAYO Gakuen Celebrates 130th Anniversary New brand message for girls' education

The "love" of each and every girl will drive the future.

2026.02.02 10:00

学校法人和洋学園

In February 2026, WAYO GAKUEN (Ichikawa City, Chiba Prefecture, President: Yasuo Mizota) established a new brand message, "WAYO JOSHI MONOGATARI," which will carry through the school as it celebrates the 130th anniversary of its foundation in 2027.

和洋女子物語キービジュアル

Key visual of "WAYO JOSHI MONOGATARI

This message expresses the values and educational philosophy shared by WAYO Kudan Girls' Junior & Senior High School, WAYO Kokufudai Girls' Junior & Senior High School, and WAYO Women's University and Graduate School as a story of each girl's personal growth.

The key visual is inspired by the binding of a book that combines tradition and modernity, visualizing each student and pupil of WAYO Gakuen as the protagonist of the story. The profile of a female student gazing into the future against the backdrop of an urban landscape symbolically expresses the message of "girls who will blossom in the future, starting from their 'likes' and spreading their wings to society through learning. The key visual was designed to be used interchangeably in accordance with the characteristics of each school.

■Main Message

The Story of Japanese and Western Girls

Body Message

The story of WAYO GAKUEN is,

The story of WAOYO GIRLS' STORY begins with each girl's

The story of WAOYO GIRLS' STORY begins with each girl's "like.

The curiosity that lights up deep in their hearts and

and the ability to respond to the hearts that are close to you.

With a core of flexibility

Step forward on the path that is uniquely your own.

From students to students gather at WAYO

From learning to understanding

from learning to understanding to action.

And each and every one of us

inheriting the traditions and values of the past

and nurture the ability to create newness.

The "love" that grows here

will eventually become a light for someone else

and will become the power to move the future.

What is depicted at WAYO Gakuen

The story of how your "love" will move the future

that will move the future.

Background of the Brand Message

For nearly 130 years since its foundation, WAYO Gakuen has sent many graduates into society through girls' education. On the other hand, the educational environment, career paths, and career development of students are changing drastically due to a declining population, diversifying values, and the advancement of AI and other technologies.

In these times, why study at a women's school or university? We have developed this brand message because we believe it is necessary to communicate in easy-to-understand language and visuals to prospective and current students, parents, alumni, companies, and society what studying at Waseda means for each and every one of our students.

Future Development

We plan to use "The Story of WAYO Girls" as a common message throughout the school in the following media and situations.

School pamphlets, school brochures, and various PR materials for the university, junior high school, and high school

Digital media such as the official website, admissions website, SNS, etc.

Open campus, information sessions, entrance and graduation ceremonies, etc.

Posters, visual signs, novelty goods, etc. on campus

Through these efforts, WAYO Kudan Girls' Junior & Senior High School, WAYO Kokubudai Girls' Junior & Senior High School, and WAYO Women's University and Graduate School will send out a unified message that the school is "a school that nurtures the power to move the future, starting from each girl's 'love'".

Yasuo Mizota, President

While cherishing its history and traditions as a women's school and women's university, WAYO Gakuen will continue to be a school that develops the potential of each and every female student.

The brand message, "Tales of WAYO Girls," is based on the hope that each and every girl will start with a "love" (passion and purpose) deep in her heart, refine it through learning, and then take it to action. We also hope that graduates who have left Waseda University will continue to weave their stories in their activities in society and at home, and pass them on to the next generation.

We believe that those who will go on to study at our school, as well as current students, will eventually become lights that illuminate the future of society and others through their studies at WAYO Gakuen, and we will take a new step forward as we mark our 130th anniversary.

About WAYO GAKUEN

Founded in 1897 by Chiyo Horikoshi, WAYO Gakuen is an educational corporation that has established WAYO Kudan Girls' Junior & Senior High School, WAYO Kokufudai Girls' Junior & Senior High School, and WAYO Women's University and Graduate School. The school is dedicated to nurturing women with the ability to live flexibly and flexibly through education based on the founding spirit of "Japanese spirit and Western learning".

Location of the school (official website)

WAYO Kudan Girls' Junior and Senior High School (1-12-12 Kudan-kita, Chiyoda-ku, Tokyo)

https://www.wayokudan.ed.jp/

和洋九段女子中学校高等学校