Release No.2] Bringing "Atami Pudding" to more people in Atami We want to make the city of Atami more energetic! New store "Atami Pudding Factory" with a central kitchen will open on January 24, 2026! New store "Atami Pudding Factory" opens on January 24, 2026!

Atami Pudding, a popular pudding specialty store in Atami (Location: Atami City, Shizuoka Prefecture; Operated by Fusinone Co., Ltd.), will grand open a new store "Atami Pudding Factory" with central kitchen functions on a back street at the end of Atami Ginza Shopping Arcade on January 24, 2026 (Saturday). In addition to the information announced in the first release, detailed information on all products will be released.

First release] https://www.atpress.ne.jp/news/567902

Official website] https://www.atamipurin-factory.com/

Atami Pudding Factory" will have its grand opening on January 24, 2026 (Sat.)!

The purpose is to revitalize the entire city of Atami with "Atami Pudding"!

◆Central kitchen function to bring "Atami Pudding" to more people!

Atami is now in the limelight again with the "retro boom". Thanks to this, "Atami Pudding" has been purchased by many customers every day. However, there is a limit to the number of puddings that can be produced in a day, and we are unable to provide enough puddings to customers who have come all the way here. In addition to the standard Atami Pudding, new items such as "Yuagari Kabasan-yaki" and "Atami Pudding Kokope", which are limited to the factory, will be available at the Atami Pudding Factory. In addition, the pudding factory can be viewed at any time in the store space, and will also serve as a base for introducing "Atami Pudding" to the public.

The Atami Pudding Factory will further energize the entire city of Atami!

The Atami Pudding Factory will open on a back street one street behind the Atami Ginza Shopping Arcade, where the Atami Pudding Cafe 2nd is located. The Atami Ginza shopping street is regaining its former liveliness, but one street off the street is still sparsely populated. Since its opening, the store has developed with the desire to "revitalize the town of Atami! Since its opening, "Atami Pudding" has been expanding its stores with the idea of "revitalizing the town of Atami!" Following the Atami Station Shopping Arcade, Atami Ginza Shopping Arcade, Nagahama Beach, and Kurumiya Station, "Atami Pudding Factory" will now open on a back street one street behind Atami Ginza Shopping Arcade to contribute to further revitalization of the entire town of Atami. Under the theme of a "retro bathhouse," the "retro Showa-era" feeling that remains because it is a street slightly off the Atami Ginza shopping street will be combined with the "playful spirit" of "Atami Pudding" to create a "retro bathhouse" that visitors can visit and enjoy. The theme is "Atami Pudding" with a retro Showa-era feel that remains because it is a street slightly outside of the Atami Ginza shopping district.

"Bring smiles to more people's faces with 'Atami Pudding'. Make Atami more energetic." With this in mind, "Atami Pudding Factory" will be opened.

The "Atami Pudding Factory" will be the sixth store with the theme of a "retro bathhouse" where the "Atami Pudding" factory can be seen.

Atami Pudding Factory" is the sixth Atami Pudding store, and is a new store with a central kitchen function. The Atami Pudding Factory is the sixth Atami Pudding store, and is a new store with a central kitchen function. The Atami Pudding mascot character "Kaba-san" is depicted throughout the store, which has a "retro bathhouse" theme, enjoying the pudding and the bath. In the tiled space just like a large bath, you can enjoy "freshly made" products such as "Yuagari Kaba-san Yaki" and "Atami Pudding Kokope," which are available only at the factory, in the same way you would after taking a bath, which will surely make you feel warm and energetic in body and mind. You are sure to feel refreshed and energized, just like after a hot spring bath. The Atami Pudding Factory is full of places where you will want to take pictures of the world of Atami pudding, so be sure to take home a souvenir photo as well as a delicious memory of your visit to Atami.

Inside and outside of the store, the world of Atami Pudding is depicted with the theme of a "retro bathhouse" *Includes image

Atami Pudding Factory" offers a wide variety of limited-edition products that are "freshly made.

At Atami Pudding Factory, original products that are "freshly made" are available. The Atami Pudding Factory offers a wide variety of products, from "nostalgic" Atami Pudding Factory limited edition products that condense the essence of the "retro cute" Atami Pudding, to standard Atami Pudding products. The Atami Pudding Factory offers a wide variety of products, from the "nostalgic" Atami Pudding Factory Limited Edition products to the standard Atami Pudding products!

Factory Limited!

Enjoy the Atami Pudding mascot character "Kaba-san" hot and freshly made!

＜Recommended product! ＞Hot pots and pans are available for purchase.

Kaba-san Baked Cakes

The "Yuagari Kaba-San-yaki" is thin-skinned and filled with red bean paste made from azuki beans produced in Hokkaido. It is served "freshly made" to give you the best taste of the sweet bean paste. The "Yuagari Kaba-San-yaki" with a tenugui (hand towel) on its head is a perfect addition to the Atami cityscape, as well as a photo spot inside and outside the store, making it a great item to take along on a stroll through Atami. A set of 4 pieces with a special box and a paper bag to take home is also available.

Left: Yuagari Kabasan-yaki 380 yen, Right: Kabayaki set 1,620 yen

Product name ：Yuagari Kabasan-yaki

Price ： 380 yen

Allergy：Wheat, milk ingredients

Product name : Kabayaki set

Price ： 1,620 yen

Allergy：wheat, milk

Contents : 4 pieces of kabayaki

Factory Limited!

A wide variety of "freshly made" koppeban, perfect for the retro Showa-era Atami!

Atami pudding koppe

A wide variety of ingredients, from sweets to meals, are sandwiched onto a slightly retro, nostalgic coppepan that is perfect for Atami. There are a total of 12 varieties, including 7 types of "Atami Pudding Kokopee Premium" and 5 types of "Atami Pudding Kokopee. Whether you are hungry or want a hearty meal, you are sure to find the flavor you are craving.

<Recommended products! > Atami Pudding Kokope

Atami Pudding Kokope Stick (Atami Pudding Kokope Premium)

Atami Pudding Long Koppe Stick (Atami Pudding Koppe Premium)

A custard cream is sandwiched between two pieces of coppé bread soaked in French toast liquid. The surface is caramelized at high temperature to give the bread a "breaded pudding" taste! It is an original coppepan with a crispy texture, savory and bittersweet, and a simple sweetness. The chef's longtime wish to commercialize this product has been realized, and he is very confident of its success. Two sizes are available: the regular size "Atami Pudding Kokopebo" and a long size version measuring 20 cm in length.

Left: Atami Pudding Long Koppebo 780 yen, Right: Atami Pudding Koppebo 420 yen

Product name ：Atami pudding no kokope-bo

Price ： 420 yen

Allergy：wheat, egg, milk ingredient, soybean

Product name : Atami pudding's long kobpe-bo

Price : 780 yen

Allergy : Wheat, egg, milk ingredient, soybean

Deep-fried horse mackerel with tartar sauce (Atami Pudding Kokope Premium)

A meal-type koppe bread with a bold sandwich of fried horse mackerel deep-fried in the restaurant. The dressing is made from "Daidai", a specialty of Atami with a fresh aroma.

Price ： 980 yen

Allergy：Wheat, egg, milk ingredients, soybeans, orange

Fried horse mackerel with tartar sauce 980 yen

Egg salad with hot egg dashi (Atami Pudding Kokope Premium)

Copped bread with egg salad topped with an onsen tamago (hot spring egg). Served with dashi (Japanese soup stock) as an optional garnish.

Price ： 550 yen

Allergy：wheat, egg, dairy, soy, mackerel, apple, gelatin

Egg salad with hot egg and dashi 550 yen

Neapolitan (Atami Pudding Kokope Premium)

Neapolitan topped with cheese and Tako sausage. Hot cheese is poured over the Neapolitan and served in front of your eyes!

Price : 680 yen

Allergy：Shrimp, peach, apple, wheat, milk ingredients, egg, soybean, pork, beef

Neapolitan 680 yen

Kinako and Mugikogashi (Atami Pudding Kokope Premium)

Sandwiched between azuki beans produced in Hokkaido, the kinako is sprinkled generously with kinako (soybean flour) and mugi-kogashi (barley flour) associated with the Raikyu Shrine in Atami. It is a savory and sweet coppepan.

Price : 480 yen

Allergy：Wheat, eggs, milk ingredients, soybeans

Kinako (soybean flour) and barley flour 480 yen

Retro pudding (Atami pudding koppe premium)

A sweet coppepan with a rich original cream mixed with mascarpone and fresh cream, topped with a whole hard pudding.

Price : 680 yen

Allergy：Dairy ingredients, wheat, eggs, soybeans

Retro pudding 680 yen

Seasonal] Plenty of Strawberry Cream (Atami Pudding Coppe)

A sweet coppepan sandwich filled with fresh cream and fresh strawberries.

Price : 680 yen

Allergy：Wheat, egg, milk ingredient, soybean

Seasonal special】Large amount of strawberry cream 680 yen

An Kotodate cream (Atami pudding koppe)

Coppepan with Hokkaido azuki beans sandwiched between butter and plenty of fresh cream.

Price : 430 yen

Allergy : Wheat, egg, milk ingredients, soybeans

An-Kotsukata Cream 430 yen

●Strawberry jam cream (Atami pudding koppe)

Copped bread sandwiched between strawberry jam and fresh cream.

Price : 430 yen

Allergy : Wheat, egg, milk ingredient, soybean

Strawberry jam cream 430 yen

Strawberry jam margarine (Atami Pudding Koppe)

Copped bread sandwiched between strawberry jam and margarine.

Price : 380 yen

Allergy : Wheat, egg, milk ingredient, soybean

Strawberry jam margarine 380 yen

Egg salad (Atami Pudding Kokopee)

Copped bread with egg salad sandwich.

Price : 380 yen

Allergy : Wheat, egg, milk ingredient, soybean

Factory Limited!

Freshly made plate pudding

Freshly made pudding topped with rich original cream mixed with mascarpone and fresh cream. You can enjoy the freshly made pudding on the spot by pouring your favorite sauce over the pudding.

Left: Caramel, 600 yen; Center: Strawberry, 680 yen; Right: Salted caramel, 680 yen

Freshly made Dish Pudding - Caramel

You can pour homemade caramel by yourself.

Price: 600 yen (Allergy: milk ingredient, egg)

Freshly made dish pudding: Salted caramel

Warm salted caramel is poured over the pudding by yourself.

Price: 680 yen (Allergy: milk ingredient, egg)

Freshly made dish pudding: Strawberry

Freshly made dish pudding - Strawberry sauce with strawberry pulp and mixed berry sauce to be poured by yourself.

Price: 680 yen (Allergy: milk ingredient)

Factory Limited!

The three sisters after taking a bath

Drinking from a milk bottle will make you feel as if you have just finished taking a hot bath! The Atami Pudding Factory is a perfect match for the "retro bathhouse" image of the Atami Pudding Factory.

Yuagari 3 Sisters: Left: Shizuoka Green Tea Ore (480 yen), Center: Shizuoka Strawberry Ore (380 yen), Right: Tanna Milk (280 yen)

Yuagari 3 Sisters Tanna Milk

Tanna Milk, produced in the eastern part of Shizuoka Prefecture, is also served at school lunches in elementary schools in Atami.

Price: 280 yen (allergy: dairy ingredients)

Yuagari 3 Sisters Shizuoka Strawberry Ore

Tanna milk is mixed with strawberry sauce.

Price: 380 yen (allergy: dairy ingredients)

Yuagari 3 Sisters Shizuoka Matcha Ore

Tanna milk is mixed with Shizuoka matcha green tea to make a mild and easy-to-drink matcha green tea orange.

Price: 480 yen (allergy: dairy ingredients)

Factory Limited!

Set products

After-bath bathing set A

Price : 1,560 yen

Set includes: Retro pudding Kokope, freshly made dish pudding (caramel),

　　　　　　3 sisters after taking a bath (Tanna Milk or Strawberry Ore)

Allergy：Dairy ingredients, wheat, egg, soybeans

After bathing set A: 1,560 yen

After bathing set B

Price : 1,560 yen

Set includes: Onsen koppe, Onsen koppe with dashi

　　　　　　After bathing, 3 sisters (Tanna Milk or Strawberry Ore)

Allergy：Wheat, egg, milk ingredient, soybean, mackerel, apple, gelatin

After bathing set B: 1,560 yen

◆"Atami Pudding" standard products are also available!

Atami Pudding

Atami pudding with special caramel syrup

Price: 420 yen (Allergy: milk ingredient, egg)

Atami pudding with special caramel syrup

Price: 430 yen (Allergy: dairy ingredients, gelatin)

Furo Maju pudding radish

Price: 430 yen (Allergy: dairy ingredients, gelatin, orange)

Shizuoka green tea pudding with black soybeans

Price: 440 yen (allergies: dairy ingredients, egg)

Strawberry pudding with berry sauce

Price: 440 yen (Allergy: dairy ingredients, gelatin, orange)

Atami pudding 6-pack set

Price: 2,950 yen

(Set includes: Atami pudding with special caramel syrup x 2, strawberry pudding,

Shizuoka Matcha Pudding, Furo-majudai, Furo-maju Espresso)

Pudding cake

Price: 1,980 yen (Allergy: wheat, eggs, milk ingredients, soybeans, gelatin)

Atami pudding ice cream

Price: 480 yen (Allergy: milk ingredients, eggs, soybeans)

*All prices shown include tax.

■Outline of Atami Pudding Factory

Store name ： Atami Pudding Factory

Location ：1F, 7-17 Ginza-cho, Atami, Shizuoka

Opening date : January 24, 2026 (Saturday)

TEL ：0557-29-6845

Business hours: 10:00-18:00

Closed: Unscheduled holidays

Seats: 8 eat-in seats

About "Atami Pudding

Atami Pudding Shop No. 1 Appearance

In recent years, Atami has become popular among people in their 20s and 30s. It opened in 2017 with the hope of revitalizing the city of Atami. The number of "#Atami Pudding" posts on Instagram currently exceeds 94,000, with a daily maximum of 8,000 puddings sold, for a total of over 3 million puddings sold. The brand has been featured daily in the media and has become the face of Atami. Starting with a small first store in the commercial district in front of Atami Station, we have opened five stores with different concepts in the Atami area. The sixth store, "Atami Pudding Factory" will open in January 2026.

Official Instagram] https://www.instagram.com/atamipurin/

Store name

Name ： Atami Pudding

Location ： 3-14 Tawaramoto-cho, Atami City, Shizuoka Prefecture

Official website: https://www.atami-purin.com/

Mail order site： https://atami-purin.shop-pro.jp/

The first Atami Pudding store. The closest shop-style stand from Atami Station. If you want to eat it right away or buy it as a souvenir, this is the place to go! If you want to buy some as souvenirs, this is the place to go!

Name ： Atami Pudding Cafe 2nd

Location ： 10-22 Ginza-cho, Atami City, Shizuoka Prefecture

Official website : https://2nd.atami-purin.com/

Located in the Atami Ginza shopping street near the sea, it is the most photogenic place to enjoy long bath pudding in an eat-in space that looks like a bath!

Name : Nagisa no Atami Pudding

Location: Inside ATAMI BAY RESORT KORAKUEN, 10-1 Wadahama Minamimachi, Atami City, Shizuoka Prefecture

Official website : https://nagisa.atami-purin.com/

The 2nd floor of ATAMI BAY RESORT KORAKUEN. Relaxing hole-in-the-wall Atami pudding with the theme of "Happy Vacation

Name ： Drive-in Atami Pudding Shokudo

Location ： 10-1 Kamitaga, Atami City, Shizuoka Prefecture

Official website : https://shokudo.atami-purin.com/

Right in front of Nagahama Beach. Atami Pudding is the only restaurant offering meals. Hospitality not only for tourists but also for locals.

Name ： Atami Pudding Raikyu Station Branch

Location ： 7-18 Fukudo-cho, Atami City, Shizuoka Pref.

Official website: https://www.kinomiya-atami-purin.com/

The "retro-cute" store is designed in the image of a station building. A variety of limited-edition products inspired by Koromiya Shrine are available.

Name: Atami Pudding Factory

Location: 1F, 7-17 Ginza-cho, Atami City, Shizuoka Prefecture

Official website: https://www.atamipurin-factory.com/

A store with a workshop under the theme of a "retro bathhouse. The store offers retro products that are limited to the store, as well as a tour of the workshop.

Company Profile

Company name: Fusinone Co.

Location: 777 Shimotaga, Atami, Shizuoka 413-0102, Japan

Representative: Takahito Kawakoshi, President and Representative Director

Establishment: October 2007

Business description: Planning, development, wholesale, sales and quality control of branded products,

　　　　　 Planning, development, wholesale, sales and quality control of branded products, development and operation of branded stores, planning, development, wholesale and sales of tourist souvenirs

Capital: 15 million yen

URL ： https://www.fujinone.co.jp/