Press Relase / News Release Distribution Service [@Press]

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Global girl group TWICE members SANA, MINA, and JEONGYEON serve as brand ambassadors for the “SWEET 1 DAY” colored contact lens series. To commemorate the launch, a special campaign is being held exclusively at Don Quijote stores nationwide. Limited-edition colors are also available!

Three new products that symbolize the individuality of each concept—RADIRIS, MEVILAGE, and GIRL CRUSH. A poster will be presented for every four boxes purchased! Additionally, a campaign will be held in which customers receive a bonus trading card with a lottery entry for every two boxes purchased, giving them a chance to win an authentic hand-signed poster by the artist!

株式会社スウィート

ドン・キホーテ限定特典

Don Quijote Exclusive Offer


Sweet Co. (Head Office: Chuo-ku, Osaka, Japan; CEO: Midori Kayama) has appointed SANA, MINA, and JEONGYEON of the global girl group TWICE as brand ambassadors for its colored contact lens series, “SWEET 1 DAY.”

The three new products have been launched sequentially since Friday, November 7, 2025.

To commemorate the launch of the new products, we are pleased to announce a special campaign that will be held exclusively at Don Quijote stores nationwide.For every four boxes purchased of each product—SANA’s RADIRIS, MINA’s MEVILAGE, and JEONGYEON’s GIRL CRUSH—customers will receive one original poster.In addition, customers will receive a bonus trading card with a lottery entry for every two boxes purchased.Lottery winners will receive a luxurious prize: an authentic hand-signed poster by SANA, MINA, or JEONGYEON.Don Quijote–exclusive colors—“Night Orchid,” “Floral Blue,” and “Silent Jade”—will also be available.We invite you to visit Don Quijote stores nationwide and enjoy this special campaign.



■Summary of the Don Quijote–Exclusive Campaign


ドン・キホーテ発売記念キャンペーン

Don Quijote Launch Commemorative Campaign


Campaign Period

Early December 2025 until supplies last


Campaign Details

Exclusively at Don Quijote stores, customers will receive one poster for every four boxes purchased from each brand.

In addition, for every two boxes purchased, customers will receive one bonus trading card with a lottery number.

Through the lottery, customers have a chance to win an authentic hand-signed poster by SANA, MINA, or JEONGYEON.

※ Promotional items are available while supplies last.

The bonus trading card campaign with lottery numbers is also available at the official Sweet online store and More Contact.


Deadline for Entry into the Hand-Signed Poster Lottery

January 5, 2026


List of Don Quijote sales stores

Hokkaido

Sapporo Raccoon Alley main store, Hiraoka store, Shinkawa store, Susukino store, Asahikawa store, Nishi Taihiro store, Kita 42jo store, Hakodate store, Tomakomai store, Shinoro store, Atsubetsu store


Tohoku Area

Aomori (Aomori Kanko Dori, Hachinohe, Hirosaki, Gala Town Aomori), Iwate (Morioka Kamidou), Miyagi (Sendai Station West Main Store, Sendai Minami Store, Ishinomaki Kaido Ya Main Store), Yamagata (Yamagata Shimaminami Store), Fukushima (Koriyama Station East Store, Fukushima Store)


Kanto area

Ibaraki (Kamimito Store), Tochigi (Utsunomiya Yanase Store), Gunma (Ota Store, Takasaki Store, Isesaki Store, Kirakira Donki Takasaki West Exit Store), Saitama (Omiya East Exit Store, Kawagoe East Exit Store, Kasukabe Store, Soka Store, Higashimatsuyama Store, Kita Konosu Store, Hasuda Store, Okuwa Store), Chiba (Kashiwa Station Front Store, Funabashi South Exit Store, Narita Store), Tokyo (Ikebukuro East Exit Store, Shibuya Main Store, Tachikawa Store, Narimasu Store, Machida Station Store, Kitasenju West Exit Store, Akihabara Store, Takadanobaba Station Store, Shinjuku Store, Ginza Main Building, Hachioji Station Store, Ikebukuro West Exit Store, Kichijoji Station Store, Asakusa Store, Roppongi Store, Kamata Station Store, Gotanda East Exit Store, Korakuen Store, Chofu Station Store, Omorisanno Store, Okachimachi Store, Kanichi Umejima Store, Itabashi Shimura Store, Nishiarai Station Store, Kanagawa Prefecture (Mizonokuchi Ekimae Store, Fujisawa Station South Exit Store, Yokohama West Exit Store, Isesagicho Store, Hiratsuka Store, Ebina Binawalk Store, Tomei Kawasaki Store, Hashimoto Ekimae Store, Odawara Store, Futamatagawa Store, Hadano Store, Tsurumi-chuo Store)


Chubu area

Niigata (Niigata Station South Store), Toyama (Toyama Store), Ishikawa (Komatsu Store, La Park Kanazawa Store), Yamanashi (Kofu Store), Nagano (Nagano Store, Minami-Matsumoto Store, Chino Store), Gifu (Gifu Mizuho Store, Gifu UNY), Shizuoka (SBS Street Store, Numazu Store, Fuji Yoshihara UNY, Shin-Shizuoka Ekimae Store), Aichi (Kintetsu Passé Store, Toyohashi Store, Shin Anjo Store, Okazaki Store, Kariya Store) Kariya Store, Sakae Main Store), Aichi Prefecture (Kintetsu Passé Store, Toyohashi Store, Shin-Anjo Store, Okazaki Store, Sakae Main Store)


Kinki Area

Shiga (Kusatsu Store), Kyoto (Kyoto Avanti Store), Osaka (Umeda Main Store, Dotonbori Midosuji Store, Hirakata Store, Matsubara Store, Abeno Tennoji Station Store), Hyogo (Himeji Hirohata Store, Sannomiya Opa Center Town Store), Nara (Sakurai Store)


Chugoku Area

Okayama (Okayama Shimonakano store, Okayama Ekimae store), Hiroshima (Hiroshima Hatchobori store, Ujina store), Yamaguchi (Ube store), Tottori (Yonago store)


Shikoku area

Tokushima (Tokushima Store), Kagawa (Pow Takamatsu Store), Kochi (Kochi Store), Ehime (Matsuyama Store, Matsuyama Okaido Store)


Kyushu and Okinawa area

Fukuoka (Iizuka store, Fukuoka Tenjin main store, Nakasu store, Kurosaki store, Costa Gyohashi store, Rakuichi Rakuza Kurume store), Saga (Saga store), Nagasaki (Tokitsu store, Hamamachi store), Kumamoto (Minami Kumamoto store), Oita (D Plaza Oita store, Mitsuyoshi Inter store), Kagoshima (Temmonkan store, Kagoshima Uyado store), Okinawa (Ginowan store, Uruma store, Naha Tsubogawa store, Tomigusuku store)


※ Product availability may vary by store, as product launch dates differ by location.Sales status is updated regularly on the official website.Please visit the official website below for the latest information.


RADIRIS : https://sweet78.co.jp/radiris/shopinfo

MEVILAGE : https://sweet78.co.jp/mevilage/shopinfo

GIRL CRUSH : https://sweet78.co.jp/girlcrush/shopinfo



Product Information

(1) RADIRIS

Product Name:RADIRIS

Release Date:Friday, November 7, 2025

Colors:7 colors in total(Don Quijote–exclusive color: Night Orchid)

Lens Specifications:

・Base Curve (BC): 8.6 mm

・Diameter (DIA): 14.0 mm

・Graphic Diameter (GDIA): 13.1–13.2 mm

・Water Content: 38.5%

Replacement Schedule:Daily (1 Day)

Available Powers:

・0.00

・−1.00 to −5.00 (in 0.25 diopter steps)

・−5.50 to −10.00 (in 0.50 diopter steps)

Night Orchid only:

・0.00

・−1.00 to −5.00 (in 0.25 diopter steps)

・−5.50, −6.00

Contents:10 lenses per box

Price:¥1,600 + tax

Approval Number:23000BZX00343000

Official Website:https://sweet78.co.jp/radiris/

Features:Delicate gradation and a sense of depth create an elegant and refined impression.The crystal-clear transparency, as if infused with light, enhances the eyes and delivers a sophisticated “class-up” look that captivates regardless of gender.


SANA × RADIRIS(ラディリス)

SANA × RADIRIS

<ドンキ独占販売カラー>ナイトオーキッド

Don Quijote Exclusive Color: Night Orchid


(2) MEVILAGE

Product Name:MEVILAGE

Release Date:Monday, November 10, 2025

Colors:7 colors in total(Don Quijote–exclusive color: Floral Blue)

Lens Specifications:

・Base Curve (BC): 8.6 mm

・Diameter (DIA): 14.0 mm

・Graphic Diameter (GDIA): 13.1 mm

・Water Content: 38.5%

Replacement Schedule:Daily (1 Day)

Available Powers:

・0.00

・−1.00 to −5.00 (in 0.25 diopter steps)

・−5.50 to −10.00 (in 0.50 diopter steps)

Floral Blue only:

・0.00

・−1.00 to −5.00 (in 0.25 diopter steps)

・−5.50, −6.00

Contents:10 lenses per box

Price:¥1,600 + tax

Approval Number:23000BZX00343000

Official Website:https://sweet78.co.jp/mevilage/

Features:A beloved natural line that combines purity with a subtle sheen.The soft, skin-like coloration enhances a gentle, refined elegance, bringing out the softness and sophistication of an adult feminine look.


MEVILAGE × MINA(ミナ)

MEVILAGE × MINA

<ドンキ独占販売カラー>フローラルブルー

Don Quijote Exclusive Color: Floral blue


(3) GIRL CRUSH

Product Name:GIRL CRUSH

Release Date:Thursday, November 13, 2025

Colors:7 colors in total(Don Quijote–exclusive color: Silent Jade)

Lens Specifications:

・Base Curve (BC): 8.6 mm

・Diameter (DIA): 14.0 mm

・Graphic Diameter (GDIA): 12.9–13.1 mm

・Water Content: 38.5%

Replacement Schedule:Daily (1 Day)

Available Powers:

・0.00

・−1.00 to −5.00 (in 0.25 diopter steps)

・−5.50 to −10.00 (in 0.50 diopter steps)

Silent Jade only:

・0.00

・−1.00 to −5.00 (in 0.25 diopter steps)

・−5.50, −6.00

Contents:10 lenses per box

Price:¥1,600 + tax

Approval Number:23000BZX00343000

Official Website:https://sweet78.co.jp/girlcrush/

Features:A cool, fashion-forward color lineup designed for everyone who enjoys expressing their individuality.The eyes convey an unapologetic strength and a flexible sense of confidence, creating a bold, unisex beauty.


GIRL CRUSH × JEONGYEON(ジョンヨン)

GIRL CRUSH × JEONGYEON

<ドンキ独占販売カラー>サイレントジェイド

Don Quijote Exclusive Color: Silent Jade


About Sweet Co., Ltd.

Sweet Co., Ltd. was established in Osaka in July 2008. The company is a manufacturer engaged in the planning, development, and sales of original products, including colored contact lenses, cosmetics, and beauty accessories.

Guided by its brand message, “Girls, be ambitious / Girls, be happy,” Sweet Co., Ltd. stays close to the desire to “always feel like a girl,” regardless of age, and strives to deliver comfort, joy, and beauty that enrich everyday life.

Through its own e-commerce platform, major online marketplaces, and wholesale business, the company focuses on creating products that balance trends and market appeal, meeting women’s aspirations to be “cuter” and “more beautiful.”

Logo Image