Atami Mill Cheese] New Summer Products Frozen Basque with Basti Dip", Cheese Doughnut", a boxed confectionery perfect for souvenirs. Cheese doughnuts, a boxed confectionery perfect for souvenirs, will go on sale on August 1!

Atami Milcheese, a cheesecake specialty store operated by Fusinone Corporation (Location: Atami City, Shizuoka Prefecture; President: Takahito Kawagoe), will launch a new summer-only product, "Frozen Basque with Nobiru Basque Dip" on August 1, 2025 (Friday). A new boxed confectionery product, "Cheese Doughnut," which is perfect for souvenirs, will also go on sale on the same day, and from August 9 (Sat) to 17 (Sun), a "MILCHI Summer Festival Event" will be held to win gorgeous prizes from MILCHI. Please come and enjoy the "summer" of Atami Milch's.

[Official] https://www.atami-milchees.com/

Frozen Basque with Nobiru Basque Dip" (photo on the left), a frozen basque dipped in cold Nobiru sauce, and "Cheese Doughnut" (photo on the right), a new boxed confectionery product perfect as a souvenir, will be available from August 1!

[Perfect for summer! A new type of "cool" sweet that is made by dipping frozen basques into a cold Nobiru sauce.

Frozen basque with Nobiru Baschi dip 580 yen (tax included)

The "Frozen Basque with Basti Dip" is a new summer product from Atami Milk Cheese. The frozen basque cheesecake sticks are dipped in the cold grapefruit-flavored "Nobiru" cheese sauce to create a new sensory treat.

It is rich, yet light and cool, with a refreshing aftertaste. It is addictive and perfect for hot days. The cheese sauce is cool, yet spreads surprisingly well and has a great visual impact! It comes in an easy-to-eat cup tray, making it easy to carry around and perfect for eating on the go. Please enjoy strolling around Atami with this new and delicious "Eiko-Sweets," which is different from the usual cheesecake.

＜Outline of the product

Product Name ： Frozen Basque with Stretchy Basti Dip

Price ： 580 yen (tax included)

Date of release ： August 1, 2025 (Friday)

Allergy：Dairy ingredients, eggs, wheat, gelatin

Frozen basque with stretchy baschi dip 580 yen (tax included)

The cute retro package makes it a perfect souvenir from Atami! Cheese doughnuts" new release]

■Cheese doughnuts: 760 yen for 3 pieces / 1,390 yen for 6 pieces (tax included)

Cheese doughnuts baked with fluffy cheese dough topped with thick caramel. The blue, white and red colored package has a retro cute design with the Atami Mill Cheese character "wooshie" on it. It is recommended as a souvenir of Atami.

＜Outline of the product

Product name: Cheese doughnut

Price ： 760 yen (including tax) for 3 pieces / 1,390 yen (including tax) for 6 pieces

Release Date ：August 1, 2025 (Friday)

Allergy: Eggs, wheat, dairy ingredients, soybeans

Cheese doughnuts: 760 yen (including tax) for 3 doughnuts

Summer festival event" perfect for creating summer memories to enjoy with family and friends

At Atami Mill Cheese, "Mill Cheese Summer Festival Event" will be held from August 9 (Sat.) to 17 (Sun.), where you can win gorgeous prizes from Mill Cheese. This event is the perfect way to make summer memories.

Store Overview

Atami Milcheese" is a cheesecake specialty store that opened on March 20, 2021.

With the themes of "Atami hot springs" and "bath", the store sells mainly creative cheesecakes made with natural and gentle tasting cheese and milk, a staple after taking a bath, as sweets. The "Half-boiled Basque Cheesecake," which was launched in March 2022 to commemorate the first anniversary of the opening, has become a hot topic of conversation as a royal baked cheesecake with a new texture that is both browned and melty, and has sold more than 250,000 units in total.

Store Name ： Atami Mill Cheese

Outline ： 1st floor: Selling take-out and take-along sweets and souvenirs

　　　　　　　 2nd floor: Eat-in space (Cafe menu available on the 1st floor)

Location ： 3-18 Tawaramoto-cho, Atami City, Shizuoka Prefecture

Access : 3 minutes walk from JR Atami Station

Number of seats: 8

Number of Seats ： 8 seats ・Tel ： 0557-55-7625

Business hours: 10:00 - 18:00, open year round

Official website: https://www.atami-milchees.com/

Appearance of Atami Mill Cheese

Company Profile

Company Name ： Fusinone Co.

Location: 777 Shimotaga, Atami, Shizuoka 413-0102, Japan

Representative: Takahito Kawakoshi, President and Representative Director

Establishment ： October 2007

Business description: Planning, development, wholesale, sales and quality control of brand-name products

　　　　　 Development and operation of brand stores

　　　　　 Planning, development, wholesale and sales of tourist souvenirs

Capital: 15 million yen

URL ： https://www.fujinone.co.jp/