Expanding Wedding Options in Local Cities New Wedding Platform "IINDA" Expands Wedding Options in Local Cities Number of facilities listed on IINDA reaches 40 within 2 months of launch

MAW Corporation (Head office: Otesu 3-chome, Matsumoto City, Nagano Prefecture; President: Daisuke Hoshino) is pleased to announce that "IINDA," a new wedding platform launched on November 22, 2024 (Good Marriage Day), has reached 40 facilities in the first two months since its launch. IINDA, a new wedding platform launched on November 22, 2012.

IINDA was released on November 22.

Concept

IINDA" is a platform that enables couples to have wedding parties at cafes, restaurants, inns, and other places that were previously not an option for couples, without any hassle.

Background

With the development of SNS since 2010 and Corona in 2020, the business model of the traditional wedding industry is reaching its limits, and the data shows that 45% of couples currently have a wedding reception.

Reference: https://www.atpress.ne.jp/releases/424841/att_424841_1.pdf

Features of IINDA

Creation of a connection with the local community (related population): Providing an "experience as if you lived in this town" and creating an opportunity for guests to come back again.

A wide variety of venues: Offering unique locations such as cafes, restaurants, inns, and mountain cabins that are not bound by existing wedding halls.

Sharing of roles with facilities: Venues provide food, beverage, and services, while "IINDA" provides all-around support for wedding preparations and arrangements

Through this service, we hope to provide a variety of options for weddings, without having to deal with the four factors that have been taken for granted in the past: location, money, time, and feelings. In addition to expanding the variety of wedding options, we will also contribute to the revitalization of local cities.

We also recommend small dinners for relatives only.

Popular diner in Matsumoto City

Two months after launch, the number of facilities listed on the site has reached 40!

The wedding platform "IINDA," released on November 22, 2024, has received the support of many couples and facility owners, and has reached 40 partner facilities in Nagano Prefecture.

IINDA" is a new platform to realize weddings in places that have not been used as wedding venues before. By collaborating with various facilities in Nagano Prefecture and proposing community-based weddings, IINDA meets the needs of a diverse range of couples.

Various facilities are listed on the site.

[Future plans

We aim to expand the service to regional cities throughout Japan by the end of 2026, and will further strengthen ties with local communities in FY2025. We will continue to grow as a platform that provides new forms of weddings and contributes to regional revitalization.

▼ "IINDA" official website

https://iinda.co.jp

▼Official Instagram(@iinda_official)

https://www.instagram.com/iinda_official

Company Profile

Company Name ： MAW Co.

Location: 1F, 3-3-9 Ote, Matsumoto, Nagano, 390-0874 Japan

Representative: Daisuke Hoshino

Establishment ： November 5, 2024

Capital ： 1,500,000 yen

Business description: Operation of IINDA, a celebration x community platform

URL ： https://lime505268.studio.site